FLAG inc
FLAG inc

CHANEL BEAUTY

5 in a Row

Chanel tasked FLAG INC to play host over DINNER & BINGO to celebrate the launch of the Exclusive 4 Ombre Buttons Makeup Palette, a new couture inspired set built around four bold blendable shades. ‍ The result? A night that redefined what a beauty launch should look and feel like. To mark the debut of the 4 Ombre Buttons Palette, FLAG INC assisted Chanel to craft an evening that brought the brand's vision to life whilst inviting an immersive, elevated, and personality driven experience. ‍ Chanel invited artists, tastemakers, and Chanel’s creative inner circle to an interactive day. Starting in the boutique, guests were invited to be glammed up by the MUA team. This was followed by a night of dinner, bingo and dancing; an unexpected mix that matched the palette’s playful and multi-dimensional spirit. ‍ Set against a colour rich, intimately styled Twenty Two Mayfair, the event blended retro nostalgia with modern energy. Every detail was infused with intention and elegance.

Client:CHANEL BEAUTY
Year:Autumn 2025
Services:Event Activation
Sector:
BeautyWellnessCommunityVIP & InfluencerCampaignLifestyle
Credits:
Project Lead (Chanel Beauty): Celicia Van RensburgHead of Press (Chanel Beauty): Patrcia HaimesProject Assistant: Sophia Tan-GouldingPhotographer: Rebecca SpencerProduction: CHANEL Beauty, FLAG Inc

Over 5 Million + social media impressions (Instagram & Tiktok)

Celebrity & VIP led event

Successfully pre-launched the new Chanel Beauty Ombre buttons make up palette

Client:CHANEL BEAUTY
Year:Autumn 2025
Services:Event Activation
Sector:
BeautyWellnessCommunityVIP & InfluencerCampaignLifestyle
Credits:
Project Lead (Chanel Beauty): Celicia Van RensburgHead of Press (Chanel Beauty): Patrcia HaimesProject Assistant: Sophia Tan-GouldingPhotographer: Rebecca SpencerProduction: CHANEL Beauty, FLAG Inc

The Overview:

Chanel tasked FLAG INC to play host over DINNER & BINGO to celebrate the launch of the Exclusive 4 Ombre Buttons Makeup Palette, a new couture inspired set built around four bold blendable shades. ‍ The result? A night that redefined what a beauty launch should look and feel like. To mark the debut of the 4 Ombre Buttons Palette, FLAG INC assisted Chanel to craft an evening that brought the brand's vision to life whilst inviting an immersive, elevated, and personality driven experience. ‍ Chanel invited artists, tastemakers, and Chanel’s creative inner circle to an interactive day. Starting in the boutique, guests were invited to be glammed up by the MUA team. This was followed by a night of dinner, bingo and dancing; an unexpected mix that matched the palette’s playful and multi-dimensional spirit. ‍ Set against a colour rich, intimately styled Twenty Two Mayfair, the event blended retro nostalgia with modern energy. Every detail was infused with intention and elegance.

Over 5 Million + social media impressions (Instagram & Tiktok)

Celebrity & VIP led event

Successfully pre-launched the new Chanel Beauty Ombre buttons make up palette

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